Typography
We use a variation of Apax for all our type on Zuto.
The font is a clean, bold and clear Sans Serif that doesnt detract from the content and matches our compay ethos of transparency.
Core Typography
Marketing Typography
Mobile 320px - 599px
This matches desktop however we will refine.Headings
H1
Apax Bold
32/36
H2
Apax Bold
26/30
H3
Apax Regular
22/32
H4
Apax Regular
18/24
Body
Large
Apax Regular
16/26
Body Copy
Apax Regular
16/26
Small Print
Apax Regular
14/20
Tablet 600px - 999px
This matches desktop however we will refine.Headings
H1
Apax Bold
50/50
H2
Apax Bold
40/40
H3
Apax Regular
26/30
H4
Apax Regular
20/26
Body
Large
Apax Regular
20/34
Body Copy
Apax Regular
16/26
Small Print
Apax Regular
14/20
Desktop 1000px +
Headings
H1
Apax Bold
50/50
H2
Apax Bold
40/40
H3
Apax Regular
26/30
H4
Apax Regular
20/26
Body
Large
Apax Regular
20/34
Body Copy
Apax Regular
16/26
Small Print
Apax Regular
14/20
Fonts
The font we use at Zuto is called Apax. The font files are stored on our CDN (https://assets.zuto.com) and we import it vis CSS.
The code below is taken directly from our font SASS on GitHub.@font-face {
font-family: 'Apax';
src: url('//assets.zuto.com/fonts/ApaxThree-Regular.eot');
src: url('//assets.zuto.com/fonts/ApaxThree-Regular.eot?#iefix') format('embedded-opentype'), url('//assets.zuto.com/fonts/ApaxThree-Regular.woff') format('woff'), url('//assets.zuto.com/fonts/ApaxThree-Regular.ttf') format('truetype');
font-weight: normal;
font-style: normal;
}
@font-face {
font-family: 'Apax';
src: url('//assets.zuto.com/fonts/ApaxThree-Bold.eot');
src: url('//assets.zuto.com/fonts/ApaxThree-Bold.eot?#iefix') format('embedded-opentype'), url('//assets.zuto.com/fonts/ApaxThree-Bold.woff') format('woff'), url('//assets.zuto.com/fonts/ApaxThree-Bold.ttf') format('truetype');
font-weight: bold;
font-style: normal;
}
Mobile 320px - 599px
Headings
H1
Apax Bold
30/34
H2
Apax Bold
22/36
H3
Apax Regular
22/26
H4
Apax Regular
18/24
Body
Large
Apax Regular
20/24
Body Copy
Apax Regular
18/22
Small Print
Apax Regular
14/20
XS Print
Apax Regular
12/16
Tablet 600px - 999px
Headings
H1
Apax Bold
35/39
H2
Apax Bold
30/34
H3
Apax Regular
26/30
H4
Apax Regular
20/24
Body
Large
Apax Regular
26/30
Body Copy
Apax Regular
20/24
Small Print
Apax Regular
14/18
XS Print
Apax Regular
12/16
Desktop 1000px +
Headings
H1
Apax Bold
35/39
H2
Apax Bold
30/34
H3
Apax Regular
26/30
H4
Apax Regular
20/24
Body
Large
Apax Regular
22/26
Body Copy
Apax Regular
20/24
Small Print
Apax Regular
14/18
XS Print
Apax Regular
12/16